We'll show you how to start an online business…

And then grow it  to the size you want it to be.

Without wasting a lot of time, money or energy.

Which Best Describes Your Situation?

I've Got An Idea For A Business

Want to know whether it has a chance of working out? 

So that you don't have to waste time, money and energy?

Take our “How Strong Is Your Business Idea” quiz and find out how how your idea scores on the “most likely to succeed” scale ….

I Already Have A Business

If you already have a business with regular customers and a lead generation funnel, how effective is your funnel in getting you customers?

And how good are you at regularly improving that funnel?

Take the “What's Your Funnel Optimiser Score” and find out.

Want to know why we do what we do?  Watch the video and Founder, Trudy Rankin, will explain…

We're proudly supported by the Try, Test and Learn Fundan initiative of the Australian Government Department of Social Services.
Logo Carers Victoria Australia

As Featured On …

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Online Business Lift-off is a self-paced, 12 week, video-based program that teaches people how to create an online business from scratch. No experience necessary.

It doesn’t matter where you see yourself… 

…. maybe you're brand new to business or perhaps you already have business experience and you’re ready to start something new.

Whatever the case, OBL will challenge you to create and implement everything you learn quickly. 

The only requirement is a desire to start and grow your online business.

QUICK JUMP to ↓ or Read on…

From banking to business beginner success.

Rod took what he knew from 20 years in finance, banking and parenting young people with disabilities to creating a new business. Since starting with OBL in September 2019, Rod has swapped his old income level and old banking life for a new future growing his business as a disability plan manager. “I knew how I wanted to run my business and how to deliver the best service for my clients, but I had little idea how to get the business up and running to a point where I could get the clients! Between setting up a website, SEO tools and social media, saying what you really mean through good copywriting, and asking the right questions to speak to a target audience, these are things that I knew needed to be done but were definitely in the ‘too hard basket’ until OBL.

Rod McNeill

Founder, One Time Plan Services

what would life be like …?


Close your eyes for a moment and dream about what life could be like if you did successfully start your own business.

  • There's a strong chance that you'll be waking up in the morning and thinking … “yay!  I'm going to work on MY business today.”
  • You'll know you are helping people solve problems … and that people are happy to pay you for your help.
  • And because your business is online, you could be talking to and helping people all over the world.
  • With that extra bit of money coming in, you'll have more choice about what you spent it on.
  • You might even celebrate the fact that you're paying taxes … because it means you don't have to depend on the government or Centrelink for financial support anymore and your taxes are helping someone else now.
  • You might even have more opportunities to live where you want to live … maybe somewhere near the beach or in the mountains or by a river.
  • And if you really want to grow your business big, you could have a team of people helping you, giving other people the chance the work.

how does the OBL Plus program work?

Everything at OBL is online. There’s no travel, no traffic, no hassles.

And the best bit? Learning at your own pace at times that suit you.

Everything you need to complete the program is provided for you in our supportive and caring community. You’ll also have access to a private forum where you can ask questions, get feedback and connect with other participants, all online. 

Creating an online business can be confusing and downright overwhelming. We get it. That's why the entire OBL team also runs their own online business.  We've learned what works and what doesn't the hard way.  And because of that, you'll be able to avoid some of the time and energy-sucking mistakes we made. 

Each week you’ll receive a new video training module. We provide online Q&A sessions for when you get stuck. These sessions are designed so that you can join in each week … or watch the replay … and  have our coaches answer questions, offer advice and guidance and help you to keep taking action and moving forward. 

Our private OBL community is part of the program. It's a place to connect with fellow participants in a familiar environment. 

For more information about the Online Business Lift-off self-paced program and to preview our course details, jump to the program page here.

QUICK JUMP to ↓ or Read on…

Are You A Carer?

Are you looking for something you can do that's just for you? 

Something that will give you a purpose beyond your carer's duties? 

Something that will give you new skills … and a bit of money?

Are You 50+?

And you're struggling to find a job that will isn't so physically demanding? 

Are you looking for something that will give you new skills?

Something you can use to earn a bit of money now and once you've retired?

Before I joined the OBL program I was caring full time for my daughter but wanting to contribute more to my community and my family.

OBL has flexible learning. The team understands ‘carer life' and the need to wear many hats so all sessions are recorded to enable participants to revisit the learning. The team made it easy and learning from home was terrific. I highly recommend the OBL program to carers who have an idea for a business that is wanting to hatch. They will learn an extraordinary amount about the online business world in such a gentle and supported way. They will also learn about themselves and be encouraged to be all they can be. 


Shelley Haysom-Brown

Founder, Sage Carer Support Services

We support you through the learning process

Setting up your own online business isn't easy – that's why we make sure you have plenty of support and mentoring when you need it.

Find & Validate An Online Business Idea

Learn how to reliably generate online business ideas that solve real problems – problems that you care about – and problems that others will pay you to fix.

Get Your Website & Other Tech Sorted

No need to be afraid! We help you get your website, email list and other online technology set up. We teach you how to look after them and get them working for you.

Learn Useful New Skills

Pick up the basic skills you need to start and grow your online business. You'll get personalised attention and coaching when you need it.

Get Community & Expert Support

We're here to help you, so ask lots of questions. Get answers from our experts, and be part of a supportive online community where you can help others too.

Help Others With Your New Skills

Highlight your new online business skills in your CV and other places. If an online business isn't for you, you can always use your new skills to help someone else!
Online Business Lift-Off is the most incredible opportunity to develop and grow my business. The sense of team and belonging is highly evident through the support, even though what we are doing is an online course. OBL has shone a light on a dream that seemed unattainable alone. Thank you Trudy for your vision and your awesome team for making the impossible, possible!

Melt Me Chocolates


Study When It Suits You

Everyone’s timetables are different – You may only have evenings free, or simply have your hands full with carer responsibilities. With the self-paced Online Business Lift-Off program, you can learn what you need as you need it, from wherever works for you.

Modern Tools & Courses

We teach you the tools that we think will help you the most, for people who are starting their online business for the first time. And we practice what we preach! We use these tools ourselves to create, build and grow our own portfolio of online businesses.

A Team Who Cares

We’re passionate about creating opportunities for a better life. Everyone is welcome – our speciality is working with people who struggle with traditional 9 to 5 jobs. And we’ve been blown away – there are some amazing success stories so far.

Frequently Asked Questions

I'm not very good with computers. Can I still take part in the Online Business Lift-Off Program?

Yes. You don't need to be tech-savvy in order to create your own online business.  You DO have to be comfortable with using the internet, though. If you can do Facebook, you can do online business.

What kind of tools do I need to get started?

You are going to need an internet connection or some way to regularly access the internet. You will also need a desktop computer or a laptop. It may be possible to use a tablet in the future, but for now it's best to have a desktop computer or a laptop.

Can I use my phone's internet connection instead of a laptop?

It is possible to use your phone's data plan to give yourself an internet connection. However, it's not advisable unless you have a cheap, "all you can eat" data plan. It may be a very expensive way to access all the software tools you will be using to build your online business. It is recommended to have access to a desktop computer or laptop instead.

What if I just want some help with finding an idea, instead of doing the full program?

If you want to get going right now, you can purchase the Online Business Ignition course, which teaches you how to find and validate an online business idea. The 8 short modules will get you started ....

What if I live in a different time zone?

The great thing about the internet is that you can take our courses at times that suit you.  We want everyone to succeed, and we'll do our best to make sure we help you with any questions as quickly as possible.

What if I already have an idea? Would I be wasting my money doing the course?

That's exciting that you already have an idea for an online business!  Doing the Online Business Lift-Off Program is going to help you validate your idea and actually turn it into reality. More importantly, you'll have our expert guidance and support, which results in fewer unnecessary mistakes and dead ends. In the end, we hope to save you time, money and energy in the long-run.

We're proudly supported by the Try, Test and Learn Fund — an initiative of the Australian Government Department of Social Services.