Ep. 1: Why Your "Why" Matters if You Want to Build a Business

Interviews, strategy and advice for building your online business with your host Trudy Rankin. 




Join Trudy in our first podcast for the series. In this episode, Trudy talks about her career journey and how she knew helping people and starting a business was her calling.   Trudy also talks about her experience of starting an online business and some of the difficulties she had transitioning from the corporate world to running a small business.

Trudy shares her thoughts about how important mental health and mindset are for entrepreneurial success, why having a funnel map or a plan for your business is vital and more great tips and techniques to help you get started.

About Trudy’s business – West Island Digital.

Trudy is a digital technology specialist, problem solver and coach. She works with you to create diagnostic and assessment tools, as well as highly personalised “choose-your-own-adventure” type decision trees that help your customer choose the product or service that's right for them.

If you’re wanting to build your own online business, but aren't sure where to start, check out our Online Business Lift-Off Program.

The transcript for Episode 1 can be found here

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