Ep. 183: Evergreen Series - This Niche Website Strategy Helped Jake Lang Escape His 9-to-5 Job

Interviews, strategy and advice for building your online business with your host Trudy Rankin. 





Have you ever wondered if starting a niche website could be a viable business for you? 


In this special evergreen episode from 2023, we're revisiting my conversation with Jake Lang, an expert at starting profitable niche sites.


Jake has an incredible story of building niche sites while working a full-time job, eventually leading to a six-figure business that allowed him to quit and work for himself. 


He shares his step-by-step process for identifying promising niche topics, validating the business opportunities, and ultimately building sites that can be monetized through courses, memberships, affiliate links, and more. 


He also discusses common mistakes to avoid with niche sites and offers advice for maintaining focus when trying to build a business on the side.


If you've ever considered trying to build an income stream through a niche site but weren't sure where to start, this is the episode for you.








Trudy Rankin is the host of the Online Business Launchpad Podcast, Director of West Island Digital and the founder of the Online Business Lift-Off program.


Affiliate Disclaimer: If you click on links on this page and then make a purchase, I may earn a commission (at no cost to you).  I am a proud affiliate of these resources because I use them in my own life and business.


The transcript for this episode can be found here.



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    Today's Guests


    Jake Lang


    He describes himself as being addicted to finding niche business ideas and starting new online businesses. And he now helps others start their own online business through coaching, books, and membership. He has published two books on the topics in the past two years including the book Step One and the book Use Your Job to Quit Your Job

    Some of the businesses I've started include a business selling online courses in the insurance industry (my best-performing business), a dog blog about the Pomsky dog breed which I sold in 2021, an educational website about agile methodologies and the PMI ACP certification, and my newest niche website about pellet stoves. (Among others that have started and flopped).

    With my portfolio of websites, I replaced the income from my day job and took on entrepreneurship full-time in 2021.



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